APPS achieved the target ROAS with RevX's global retargeting campaign
>100%
compliance rate of D30 ROAS target>350%
increase in re-engagement metrics46%
decrease in cost per thousand impressions"With RevX's great algorithm, it was effortless for us to retarget Fashion Battle's inactive but high intended users. Our campaigns ran aligned with our KPIs from day one.
With continuous bid optimization, creative updating and localization, our campaigns met our D30 ROAS target."
- Aleyna Cerrah
User Acquisition Manager, APPS Mobile Games